Auto-replies in Instagram Direct are the easiest and fastest way to automate communication with followers.
How auto-replies are configured
To get started, you need to properly connect your Instagram account to the platform.
- Go to the “Messengers” section
- Click on the Instagram icon
- Log in through Instagram and confirm access
If Instagram is already connected to the project, there’s no need to reconnect the account.
Next, hover over the Builder section and select Instagram.
Then you need to create an automation by clicking the button:
Stages of setting up auto-replies
- Selecting an Instagram account
If several Instagram accounts are connected to the project, select the account that will be used for automatic replies.
- Select auto-replies in Direct.
- Setting up reactions
Specify a keyword, a phrase, or several phrases to which the bot will react and reply automatically.
Adding a message in Direct
Set up the message that the user will receive automatically. In this section you can also:
- add buttons to the message;
- set the button texts, for example “Get” or “Download the guide”;
- specify links to other communication channels, such as a Telegram channel or WhatsApp.
Example of automatic reply in Direct
Features:
- Buttons and links can be edited, images can be added, and texts can be changed.
- For the auto-reply to start, the user must send a message first; the automation does not trigger if the user only opens Direct.
- It is possible to create several keywords and phrases to trigger the same reply.
- Within one automation you can configure one scenario; if needed, additional automations are created.
Checking subscription to the account
Remember that in the same section you can check whether the user is subscribed to your Instagram account. To do this, you just need to enable the check and, if necessary, change the text of the message and the button
Final steps
After you finish editing the auto-replies in Direct, do not forget to save everything by clicking the “Save” button in the upper right corner of the screen.
For convenience, come up with a clear name so you do not get confused if you have several auto-replies for different tasks.
After creation and saving, the auto-reply is automatically activated — from this moment the bot starts working.
It will independently track all incoming messages in Direct and reply on your behalf.
You can edit auto-replies at any time.